Effectively using data has become increasingly important in 21st century business. The ever-increasing capabilities of desktop and laptop computers along with radically decreasing data storage costs ...

The following excerpt is from franchise expert Mark Siebert’s book The Multiplier Model. Buy it now. One of the most important things you can do to help ensure the success of your business is to ...

It's important to track, measure and assess the performance of your software development teams as an engineering leader. This way, you ensure that you'll come up with the highest quality product. This ...

Many businesses do not make use of key performance indicators to help grow their business. Maybe the business owner thinks that it is too much trouble to keep track of. Maybe the business owner thinks ...

With the New Year comes new goals and resolutions. For retailers, this means taking stock of their company’s strengths and weaknesses, and identifying key performance indicators as they set their ...

Because when you do not consider the content KPIs that will go into your ongoing reporting – and ultimately your overall content strategy – you can make errors in judgment that ultimately will doom ...

Car companies are now moving further afield in their digital transformation journey, and are setting new metrics and goals to measure how successful they are in pursuit of their digital future. As a ...

On January 30, 2020, the SEC issued Commission Guidance on Management’s Discussion and Analysis of Financial Condition and Results of Operations. 1 The guidance provides a framework for ensuring that ...

For capturing and retaining customers, the importance of a successful email marketing strategy is paramount. In fact, 81% of small and midsize businesses (SMBs) rely on email marketing as their ...

Most CEOs, CFOs, and financial analysts will tell you that revenue is a KPI (it's really not), second only to profit (which is also not a KPI). They're wrong, and here's why. When revenue is rising, ...