Online ad company DoubleClick said on Monday it has bought search-engine marketing specialist Performics for $58 million in cash, in a bid to profit from the fast-growing sector. New York-based ...
Last week, DoubleClick Search began offering support for Shopping campaigns. The release integrates with AdWords' workflows and reporting tools for Shopping campaigns with the DoubleClick Search ...
DoubleClick plans to add a search and affiliate marketing business with yesterday's acquisition of Performics in a cash deal worth up to $65 million. DoubleClick, New York, said it signed a deal that ...