Scientists have studied human behavior change for decades, and there are hundreds of theoretical models designed to explain the many factors that influence decision making. My favorite model is the ...

“In various implementations, a method includes identifying an experimental population for purposes of testing a behavior change model; applying the behavior change model to the experimental population ...

Behavioral analysis can provide a lot of information about the health status or motivations of a living being. A new technology makes it possible for a single deep learning model to detect animal ...

At its core, public health communication is about connecting with people—not just delivering facts, but designing messages that reflect what people need, fear and value. What’s often overlooked is ...

When someone asks you to change something about yourself, you can respond in a variety of different ways. Reactions can range from being angry and resistant to being interested and excited. Change is ...