Business Wire

Affinity Solutions Launches a New Insights Platform That Allows Marketers to Tap the Power of Purchase Media Metrics to Measure Success

NEW YORK--(BUSINESS WIRE)--Affinity Solutions (Affinity), the leading consumer purchase insights company, today announced the launch of Comet TM, a powerful intelligence platform that uses consumer ...
TV Technology

Samba TV, Affinity Solutions Collaborate To Give Advertisers Full View of Consumer Journey

NEW YORK—Samba TV has partnered with Affinity Solutions to offer brands and advertisers cross-platform measurement of return on ad spend (ROAS) and targeted solutions, the company said today. The ...
Yahoo Finance

Claritas and Affinity Solutions Partner to Power Brand ROI - Exactly How and Where Consumers Spend their Money

Cincinnati, OH, Jan. 24, 2023 (GLOBE NEWSWIRE) -- Claritas®, a data-driven company that helps marketers achieve superior ROI, and Affinity Solutions, the leading consumer purchase data platform ...
Business Wire

Affinity Solutions Completes Acquisition of SMB Merchant Marketing Platform Innovator 2Go Media

NEW YORK--(BUSINESS WIRE)--Affinity Solutions, (www.affinitysolutions.com), the leader in transaction-informed marketing solutions, and pioneer of Data Analytics as a Service (DAaaS), announced today ...
Yahoo Finance

Affinity Solutions and NinthDecimal Combine Location and Purchase Data to Deliver End-to-End Closed-Loop Measurement Solution

NEW YORK, NY and SAN FRANCISCO, CA--(Marketwired - Jun 20, 2017) - Affinity Solutions, a leading provider of purchase-driven marketing solutions and NinthDecimal, the marketing platform powered by ...
Destination CRM

Semcasting Integrates with Affinity Solutions

Affinity Solutions, a global insights firm, will make its consumer purchasing and brand insights first-party data available within Semcasting's AudienceDesigner (ADS) Branded Data Center. Affinity ...
adexchanger

Affinity Solutions Improves Campaign Planning In Time For Upfronts

Just about every measurement provider is trying to get its hands on more viewership data ahead of the upfronts. On Wednesday, outcomes-based measurement provider Affinity Solutions announced a new ...
Destination CRM

Affinity Solutions Launches its Purchase-Driven Marketing Cloud

Affinity Solutions today unveiled its Purchase-Driven Marketing Cloud, a software suite designed to help organizations uncover insights from purchase data and measure the sales impacts of their ...
Advanced Television

Disney collaborates with Affinity Solutions

In a collaboration with Affinity Solutions, Disney is set to add to its list of data-driven capabilities by launching a commerce media solution that delivers attribution measurement and consumer ...
Morningstar

Affinity Solutions’ Consumer Purchase Insights is Now Accessible via AWS Clean Rooms to Enable Advertisers and Publishers to Securely Drive Outcomes Measurement

Affinity Solutions, the leading consumer purchase insights company, today announced it is teaming up with Amazon Web Services (AWS) to provide advertisers and publishers with privacy-enhancing ...
CNBC

Affinity Solutions President and CEO Jonathan Silver to Discuss The Intersecting Worlds of Payments and Marketing on Mon., Oct. 22 At This Year’s Money2020 Expo in Las Vegas

At this year’s Money2020 Expo, Affinity Solutions President and CEO Jonathan Silver will join a panel of senior executives from other industry-leading companies to discuss how the realms of payments ...
American Banker

Affinity Solutions Launches Mobile-Rewards Application With Sovereign Bank

Affinity Solutions Inc. is partnering with Sovereign Bank to launch a mobile, merchant-funded rewards program for the bank’s debit cardholders, the New York-based marketing and loyalty program ...